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BEGIN:VEVENT
DTSTART:20260910T150000Z
DTEND:20260910T193000Z
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SUMMARY:Grocery Business Coaching Cohort Session 1
DESCRIPTION:Placing Iowa-sourced products on the grocery store shelf is good for consumers\, our economy\, our environment\, our food system\, and our entrepreneurial ecosystem. The Iowa Center launched a Business Coaching partnership in 2024 with Fareway to support Iowa small business owners who dream of placing a product on the grocery store shelf.\n\n\n\nFareway executives lead classes on key grocery distribution topics. Participants also received follow-up group and 1:1 coaching to apply the high value knowledge that they received from the Fareway team to their individual business plan. \n\n\n\nSession 1: 10/10\n\nBrand Awareness:\n\nDeveloping Identity and Distinguishing Your Product\n\n\n\nMarket Strategy and Promotional Plans:\n\nSocial Media and Go-to-Market Strategies\n\n\n\nGetting Ready for Grocery:\n\nReadiness Checklist\, Feedback from Customers & Buyers\n\n\n\nThe Iowa Center is also reviewing applications for the In-Person Cohort   Fall 2026. Apply here!
X-ALT-DESC;FMTTYPE=text/html:Placing Iowa-sourced products on the grocery store shelf is good for consumers\, our economy\, our environment\, our food system\, and our entrepreneurial ecosystem.&nbsp\;The Iowa Center launched a Business Coaching partnership in 2024 with Fareway to support Iowa small business owners who dream of placing a product on the grocery store shelf.<br />\n<br />\nFareway executives lead classes on key grocery distribution topics.&nbsp\;Participants also received follow-up group and 1:1 coaching to apply the high value knowledge that they received from the Fareway team to their individual business plan.&nbsp\;<br />\n<br />\n<strong>Session 1: 10/10</strong><br />\n<strong>Brand Awareness:</strong><br />\nDeveloping Identity and Distinguishing Your Product<br />\n<br />\n<strong>Market Strategy and Promotional Plans:</strong><br />\nSocial Media and Go-to-Market Strategies<br />\n<br />\n<strong>Getting Ready for Grocery:</strong><br />\nReadiness Checklist\, Feedback from Customers &amp\; Buyers<br />\n<br />\nThe Iowa Center is also reviewing applications for the In-Person Cohort &ndash\; Fall 2026. <a href="https://theiowacenter.org/grocery/">Apply here!</a><br />\n&nbsp\;
LOCATION:The Iowa Center 2210 Grand Ave Des Moines\, IA 50312
UID:e.1726.3674
SEQUENCE:3
DTSTAMP:20260626T194833Z
URL:https://business.desmoineswestsidechamber.org/events/details/grocery-business-coaching-cohort-session-1-3674
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